The information in this article applies to Journalists listed in Muck Rack's database. For information on getting started with Muck Rack as a PR Professional, check out our article on how to Create a New Alert.
Alerts (for Journalists)
Muck Rack Alerts help you easily monitor media. You can monitor specific content related to your coverage areas, keywords of interest, and industry colleagues. You can even be alerted when your own work is published!
Exclusive to Verified Journalists
The Alerts feature is only available to Muck Rack-verified journalists.
NOTE: Email alerts are restricted to 100 results per email. If you anticipate receiving more than 100 results, we suggest adjusting your Alert frequency within the alert settings to receive alerts more often. This will reduce the number of results included in each email.
Create an Alert From Scratch
Go to Tools > Alerts.
Select the Create Alert button. The most common alert type is Email. An Email Digest combines multiple alerts into one email.
Configure your Alert. You can add email subscribers to receive the alerts and what frequency they will receive them.
When configuring your Alerts, add keywords to monitor. This is the same as setting up a search in Muck Rack.
Filter your search as needed.
Select Save at the bottom of the page when you are done.
Create an Alert From Your Search Results
Alerts can also be created when running an Article Search search in Muck Rack by selecting the Create Alert button from the action bar that appears above your results:
Create an Alert for a Media List
Filter any Alert by your Media Lists to receive results only from the journalists on a Media List. For example, suppose you’ve built a Media List of people attending or covering an event in your city. In that case, you can receive an email anytime they mention a specific topic or keyword.
Go to Tools > Media List.
From the Media List page, select a Media List, then select Create Alert.
Fill out the Alert configuration settings, then select Save at the bottom.
Create an Alert for An Individual Journalist
If you have a list of top journalists you want to monitor, Muck Rack allows you to set up Alerts for individual journalists proactively. This lets you receive a notification in your inbox whenever they write a new article.
NOTE: You can follow these steps to set up an alert for your own profile, too, and get notified whenever your coverage gets published!
Select any person's profile page in Muck Rack
Select Create Alert below their bio.
Fill out the Alert configuration settings, then select Save at the bottom.
Frequently Asked Questions (FAQs)
Question | Answer |
Can a user without a paid Muck Rack account receive alerts? | Free users can receive email alerts and digests (not Slack), however, they must be a verified user to access the Alerts tool.
For more information on Journalist Verification (and the tools available to verified vs. not verified journalist users) please see our Journalist Verification article. |
I didn't receive my email alert. What should I do? |
Your email client may be automatically sorting these emails elsewhere in your inbox -- try searching the subject line "Muck Rack Alert" in your spam and junk folders.
We recommend saving the email address alerts@muckrack.com as a contact in your email to better prevent these emails from automatically sorting into undesired folders.
If the keywords entered in the settings of your Alert are not formatted properly (misuse of a Boolean operator, missing a quotation mark in a phrase, etc.). In that case, Muck Rack may not be able to recognize the appropriate article links to pull and, therefore not trigger an Alert email to you.
If you go to the settings of your Alert, you can review the keyword formatting in the Terms to Monitor box. You may see an error like the one below indicating a formatting error somewhere in your keyword string. You can select Search Help just above this box to view a guide on all the Boolean operators and correct formatting rules.
Our team is happy to help review the formatting of your keyword strings as well. Select the chat icon in the bottom right or email support@muckrack.com to get in touch with us.
Suppose you ensured that your keyword string is properly formatted in the Alert settings and the emails are not being delivered elsewhere in your inbox. In that case, the next troubleshooting step to take is to have your IT whitelist our IP addresses to improve the deliverability of these emails better.
Please contact us at support@muckrack.com, and our team can provide the necessary IP addresses for your team to whitelist.
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Get Help
For additional help, contact support by choosing the chat icon in the bottom right-hand corner of the screen and selecting Messages > Send us a message.
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