The information in this article applies to paid Muck Rack users. For information on getting started with Alerts in Muck Rack as a free user, check out our article on Alerts (for Journalists).
Introduction to Alerts
What are Alerts in Muck Rack?
Alerts are a powerful tool designed to keep you informed about the latest media coverage relevant to your interests. By setting up Alerts, you can receive real-time notifications whenever specific keywords, companies, or topics are mentioned across various media outlets. This proactive monitoring ensures you stay updated on important developments without the need for manual searches.
Learn More in Muck Rack Academy
Learn more about what you can do with Alerts in our Configure Alerts course and explore 5 Ways to Leverage Muck Rack Alerts in our Muck Rack Academy.
Benefits of Alerts in Muck Rack
Utilizing Alerts in Muck Rack offers several advantages:
Automated Coverage Reports: Alerts can be configured to automatically track and compile media mentions, streamlining the process of creating comprehensive coverage reports. This automation saves time and ensures accuracy in your media monitoring efforts. (See your subscription package for details on any limitations for automation)
Real-Time Monitoring: Alerts allow you to receive immediate notifications about new articles or social media posts that match your specified criteria, enabling prompt responses to emerging news or trends.
Customized Tracking: Tailor Alerts to monitor specific journalists, outlets, or topics, allowing for focused and relevant media tracking that aligns with your strategic objectives.
Alert Types in Muck Rack
Muck Rack offers three Alert types to suit different preferences and workflows:
| Email Alerts | Email Digest Alerts | Slack Alerts |
Preview | Example of an Email Alert | Example of an Email Digest Alert | Example of a Slack Alert |
Content Included |
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Article Link | Opens article in a new tab when selected | Opens article in a new tab when selected | Opens article in Who Shared My Link when selected |
Delivery Method | Individual emails for each new set of results | One combined email summarizing results for multiple alerts | Notifications sent directly to a designated Slack channel |
Frequency Options |
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Customization |
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Integration | Delivered to your email inbox | Delivered to your email inbox | Integrated with Slack for team collaboration |
Ideal For | Immediate notifications for critical mentions | Reducing inbox clutter by consolidating alerts; providing a comprehensive overview | Teams using Slack who prefer real-time alerts within their communication platform |
Setup Requirements | Basic alert configuration within Muck Rack | Requires setting up saved searches and configuring digest settings | Requires integration of Muck Rack with Slack; setup within Muck Rack's alert settings |
Additional Features |
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Alerts allow you to customize your media monitoring to fit your workflow, ensuring you receive the most pertinent information in the format that best suits your needs.
Additional Resources
For more detailed information on setting up and managing Alerts, refer to the following resources:
Get Help
For additional help, contact support by choosing the chat icon in the bottom right-hand corner of the screen and selecting Messages > Send us a message.
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