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Steven Knollmeyer avatar
Written by Steven Knollmeyer
Updated over a week ago

Whether you're a Muck Rack newbie or a long-time seasoned pro, we want to always keep you in the know of all of the different ways you can utilize the tools in Muck Rack to accomplish your goals.


PREVIOUS

Leveraging Activities

When: Wednesday, June 9th, 12pm-12:30pm EST

What: A deep-dive of how you and your team can use Activities to spend less time completing admin tasks and more time building relationships with the media.

Organizing your Media Lists

When: Wednesday, May 26th, 12pm-12:30pm EST

What: We'll discuss best practices for keeping your Media Lists efficiently organized in your account and the features available to help you accomplish this.

Presentations and Custom Columns in Coverage Reports

When: Wednesday, May 12th, 12pm-12:30pm EST

What: Step-by-step demonstration of how to showcase your earned media success through Presentations as well as how to better organize your coverage with Custom Columns.

Introduction to Dashboards

When: Wednesday, April 28th, 12pm-12:30pm EST

What: An overview of one of our newest features, Dashboards: what they are, how to best leverage them, and how you can create them from your account.

Searching with Boolean operators

When: Wednesday, October 28th, 12pm-12:30pm EST

What: We'll explore how to best utilize Boolean operators in your searches to return the most relevant results

Sending pitches in Muck Rack and organizing your email outreach

When: Wednesday, November 11th, 12pm-12:30pm EST

What: A walk-through of the Pitches tool to learn how to efficiently send emails to journalists in Muck Rack and seamlessly manage your team's outreach in a central location

Media monitoring and reporting

When: Wednesday, December 2nd, 12pm-12:30pm EST

What: Deep-dive into using Alerts, Coverage Reports, and the Trends tool to efficiently track, organize, and present your earned media placements (just in time for EOY reporting!)

PRM (Public Relations Management)

When: Wednesday, December 9th, 12pm-12:30pm EST

What: Exploring Muck Rack's PRM functionalities in managing journalist relationships and activities, collaborating in media lists, and streamlining media monitoring across the team

Discovering new journalists

When: Wednesday, December 16th, 12pm-12:30pm EST

What: Learn new ways to find relevant journalists for your media lists through tips and tricks in search, Alerts, and the Who Shared My Link tool.

Sending pitches and managing outreach

When: Wednesday, January 27th, 12pm-12:30pm EST

What: A walk-through of the Pitches tool to learn how to efficiently send emails to journalists in Muck Rack and seamlessly manage your team's outreach in a central location

Calculating Share of Voice (SOV)

When: Wednesday, February 10th, 12pm-12:30pm EST

What: Learn how to use Trends and Coverage Comparison reports to measure the number of earned media mentions your brand or client received in a given time to better inform how much you dominate the conversation in your industry

Coverage Reports and Presentations

When: Wednesday, February 17th, 12pm-12:30pm EST

What: A deep-dive into how to set up Coverage Reports and showcase your earned media success through the Presentations tool

Public Relations Management (PRM)

When: Wednesday, March 10th, 12pm-12:30pm EST

What: Explore Muck Rack's PRM functionalities in managing journalist relationships, activities, and team collaboration

Creating a Newsletter

When: Wednesday, April 14th, 12:30pm-1pm EST

What: A walkthrough of how to create a Newsletter template in Muck Rack so you can seamlessly distribute news hits to your larger team.


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