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Duplicate Article Detection

Muck Rack will automatically detect syndicated articles and group them together throughout the workflow.

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Written by Chelsea Gillespie
Updated over a month ago

Duplicate Article Detection

Decorative image of a magnifying glass over multiple articles.

Duplicate Article Detection in Search

Duplicate content, including articles published through syndication, occurs when the same or similar content appears across multiple outlets. Muck Rack identifies these articles and marks the primary source with an "Original" badge, factoring in external links, publication time, and brand attribution.

By grouping syndicated articles and other similar content, you can reduce the clutter of your results and more effectively monitor your most meaningful press hits!

The image shows the terms "Original" and "View Duplicates" highlighted with red boxes around them.


How to Change Duplicate Search Settings

Muck Rack groups duplicate content together by default. Easily change your Muck Rack settings in your profile.

  1. Go to Settings.

    Muck Rack home page with the Settings button highlighted with a red box around it.

  2. Select Search Preferences.

    Settings page with the Search Preferences button highlighted with a red box around it.

  3. Choose Shown Separately.

    Search preferences section with "Shown Separately" button highlighted with a red box around it.

Learn More in Help Center

Check out this article to learn more about Muck Rack settings.


Duplicate Detection in Alerts

When creating or editing an Alert, you can choose to group together duplicate articles to ensure you’re only reviewing unique results. Receive all duplicates of an article that match an Alerts search criteria directly into a linked Coverage Report, instead of just the article that triggered the Alert.

Duplicate articles highlighted within Alerts.

⚠️ IMPORTANT: Alerts set to ‘As published' are not considered for syndication.

Any duplicate/syndicated articles will not come through an alert or be added to an attached coverage report in this setting because the alerts are automatically filtered as individual articles.

Syndicated articles aren't excluded due to 'As published.' Instead, grouping isn't considered.


Duplicate Detection on Journalist Profiles

Duplicate articles are grouped on a journalist's profile to avoid filling it with repetitive content. You can quickly see the diverse range of articles by a journalist. To see how this is set up within a journalist profile, read our Manage a Journalist Profile article in our Help Center.

The image highlights two articles with duplicates on a journalist's profile.


Duplicate Detection in Coverage Reports

Duplicate content, including articles published through syndication, occurs when the same or similar content appears across multiple outlets. Muck Rack identifies these articles and marks the primary source with an "Original" badge, factoring in elements like external links, publication time, and brand attribution.

By grouping syndicated articles and other similar content together in your Coverage Reports, you can streamline results, minimize duplicates, and better track press coverage distributed through syndication.

Check out the video below or keep reading to learn more about this feature.

Group Duplicate Content in a Coverage Report

  1. Visit your Coverage Report and access More > Settings:

    Shows the 'More' menu expanded and the 'Settings' option circled in red


  2. You can adjust the duplicate grouping settings on a report level under the option Duplicate Content Is:

    Shows the Coverage Report Settings page with the 'Duplicate content is' section circled in red


  3. Choose Grouped Together to group duplicate content within your report.

NOTE: This setting is automatically enabled in all Coverage Reports.​


Filter Duplicate Content in a Coverage Report

  1. Go to a Coverage Report > Articles and select + Add Filter.

    Shows the Articles tab of a Coverage Report with the 'Add Filter' button circled in red


  2. Select Duplicates.

    Shows the 'Add Filter' menu expanded with the 'Duplicates' option circled in red


  3. Choose either Articles with duplicates or Articles with no duplicates, then select Apply.

    Shows the Duplicates filter applied with the options 'Articles with duplicates' and 'Articles with no duplicates' show beneath

NOTE: The article representing the duplicate group, shown in the main table of the report without expanding "Show All Duplicates", may or may not be the original article. The article shown in the report's main table depends on the sorting order applied to the Coverage Report.

NOTE: Sometimes new duplicate articles will initially appear outside of the duplicate group. If this happens, they will typically be processed into the existing group within 30 minutes.


How to Report Incorrect Duplicates

If you find an incorrect duplicate, you can use the "Report Incorrect Duplicate" option to notify our internal research team.

  1. Select View Duplicates on the article.

    "View Duplicates" button is highlighted with a red box around it.

  2. Select Report Incorrect Duplicate.

    "Report Incorrect Duplicate" button highlighted with a red box around it.


Frequently Asked Questions

Question

Answer

What languages are compatible with duplicate detection?

Currently, duplicate detection in Coverage Reports supports English and Spanish.

Should I receive multiple Alerts for duplicate articles even though duplicate grouping is turned on?

No, however some Alerts may be sent while the duplicate group is being formed. This causes you to receive multiple alerts.

If you receive multiple alerts more than 30 minutes after forming your duplicate group, please submit a support ticket.

I added several article URLs in the same duplicate group in my Coverage Report. Will they still all appear as separate rows in the Coverage Report?

If duplicate grouping is active for the Coverage Report, all articles within a duplicate group would be displayed with all the duplicates underneath it.

Do all duplicate groups have an original article?

Original articles are not available if there isn’t sufficient evidence to determine an "Original" article.

If an article has sufficient evidence to be considered the original source, a purple “Original” badge appears.

Article headline with the purple "Original" badge shown.

If an 'Original' article has not been identified or we identified the incorrect one, please flag using the process outlined above.

Why doesn't the Original article in my duplicate group not appear first?

The article showing at the top of the duplicate group is based on the sorting order of the search or report.

How do I easily delete duplicates from a Coverage Report?

Expand the target duplicate group by selecting "Show All Duplicates". From there, select the entire subtable by clicking the top-left checkbox. Unselect any articles you want to retain and then delete the rest.

Don’t forget to select the article from the main table as well if you want to delete it.


Get Help

For additional help, contact support by choosing the chat icon in the bottom right-hand corner of the screen and selecting Messages > Send us a message.


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